Haus of Modern Monarch began with an idea that had been waiting for its moment.
For years, I wanted to create a beard oil as part of my beauty and personal-care journey, but I hesitated. I wondered whether men would trust a grooming product created by a woman. I questioned the market—and, at times, I questioned myself.
Then my perspective changed.
Through experience, conversation, and a deeper understanding of how men approach grooming, I realized that great grooming isn’t about who creates the product. It’s about care, intention, quality, and understanding the man you’re creating it for.
That realization became Haus of Modern Monarch.
We believe grooming should be more than a routine. It should be a ritual.
Haus of Modern Monarch was created for the man who understands that taking care of himself is part of who he is. The man who moves with confidence, intention, and distinction. Every product is thoughtfully crafted to elevate the everyday grooming experience while delivering quality, performance, and sophistication.
This is more than grooming. It is a standard of presence.
Rule Your Presence.
MEET THE FOUNDER
Ismelda Polanco
Founder & CEO
Haus of Modern Monarch was founded by Ismelda Polanco with a vision to elevate men’s grooming from routine into ritual. Drawing from her experience in beauty, personal care, product development, and entrepreneurship, Ismelda created the brand around a belief that grooming is an expression of self-respect, intention, and presence.
Her approach combines thoughtful product development with a refined perspective on modern masculinity—creating grooming experiences centered on care, quality, confidence, and distinction.
Rule Your Presence.